Or does it just need a fresh approach? The BBC seem to have it in for social networking sites like MySpace and Facebook. As does the Scotsman – their last article that I read on the subject was definitely trying to give people the fear. Media channels gleefully report that people are deserting the big sites in droves. I hear loads of people complaining that they just don’t have time for them and that they worry about privacy. I personally can’t be arsed with them. Yes I’ve got a Facebook page but that just sits there. All the people named as my friends are contactable by email or phone, so I don’t take part in Facebook Messaging. I don’t put anything personal on this type of site, not even my correct date of birth.
I wonder if it would be different though if there was some money riding on using your social networking site.
That’s what I was introduced to this weekend.
Visit http://www.zenzuu.com/bigcrags and see if this site doesn’t bear more than a passing resemblance to MySpace or Facebook. It definitely does, though with one crucial difference. The team at Zenzuu are promising to pay out 80% of all their advertising revenues back to the site members. Sounds like the communists have moved in at Bebo? It does to me, but there’s nothing to lose and it’s a completely free signup so I’ve gone ahead and created a limited profile.
The theory would appear to be that the more active you are in introducing your mates onto the site then the more money you’ll receive in the big share-out each month.
The site is clearly in it’s infancy, without any major advertisers on board as far as I can see, and the concept does sound a little like a cashback site so it will be interesting to see if people are keen enough to share a few quid between them to move themselves and all of their friends away from Facebook or MySpace. Only time will tell I guess.
